GE

GE | Emoji Science
This is a campaign summery video created for internal GE purposes, as well as, to summarize the campaign for social and PR outlets.

GE | 3D Print My Gift
This is a campaign summery video created for internal GE purposes, as well as, to summarize the campaign for social and PR outlets.

GE | Moon Boots
This is a campaign summery video created for internal GE purposes, as well as, awards submissions.

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Client: General Electric
Project Type: Snapchat, Social Media, Videography

Description:  Emoji Science and 3D printing day were social activations that were developed with Vaynermedia in order to make GE accessible as a leader in science, technology, and fun.

Concept:  "Emoji Science" was a snapchat campaign by Vaynermedia that targeted from teens to adults. The main goal was to leverage an audience from a previously successful campaign, and celebrity influencers. "3D Printing Day" was a twitter activation, that utilized influencers and 3D printing in order to generate excitement about the budding technology. My role in this campaign was as Videographer / Producer / Motion Graphics Artist.

Additional Info: When people think of GE they think of old tech and airplanes. These campaigns (along with a few others) were crafted to help make GE be more accessible to a wider audience through education and science.